Emtee’s Net Worth, Music Career, Endorsement Deals, And Businesses

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By ZAlebs | 02.06.2022 | Emtee | Top of The Last Updated On 22.05.2026

Emtee’s Net Worth, Music Career, Endorsement Deals, And Businesses
Mthembeni Ndevu, aka Emtee,
is one of the biggest names in South Africa’s rap industry. The father of two who was born
in 1992 is known for his lyrical ingenuity, his love
for his family
and his fondness for his drink and the puff.
Since officially starting his career as a rapper in 2010, Emtee has recorded immense
success both through winning awards and fans as well as making money.
Here is a look at Emtee’s net worth, his career, and his sources of wealth. He is one of
the rappers in South Africa with a bright future ahead.

What is Emtee’s net worth?

Emtee, source:
Instagram
According to several online sources, Emtee’s net worth is estimated at $350,000 which
is roughly equivalent to about R5 million.
He has accumulated this impressive wealth from his work as a successful rapper, producer,
and brand ambassador. Here is a look at how each of his hustles brings him money.

Emtee’s music career

Emtee, source:
Instagram
Music is the greatest contributor to Emtee’s net worth. The young rapper discovered his
passion for music at an early age and followed this passion with devotion.
When he was nine years old, he won a talent contest at school and this was the starting
point for him in the music industry.

At the age of 17, Emtee joined the Marimba band and as part of the band, he was able to win
several awards and cash prizes from the inter-provincial competitions that the band
participated in and won.
In 2015, Emtee officially kick-started his solo career when he got signed by Ambitiouz
Entertainment
and released his debut single- Roll Up which was an
instant hit. It was downloaded 500,000 times, was number one on YFM’s DJ Speedsta’s Hip Hop
charts, and was certified platinum by RISA.

In the same year, Emtee released his
debut album- Avery which like his first single, also received a lot of success.

Over the years, Emtee has consistently remained relevant and a force to be reckoned with in
the industry. Over the years, he has released five albums, an EP, and a good number of
singles.
He has also won nearly a dozen of prestigious awards for his music and of course made money
from the sales of his albums, YouTube, royalties, and his live performances. It is reported
that Emtee’s booking fees are R45,000.

Emtee’s music production label

Emtee, source:
Instagram
Along with being a rapper, Emtee has also accumulated his wealth from his music
production label- Emtee Records which he launched in 2019 shortly after leaving
Ambitiouz Entertainment
Besides producing his own music, Emtee Records has also signed other rappers
including Lolli and Flash Ikumkani. 
Emtee is also amongst the pioneers of African Trap Music (ATM) as well as its CEO.
Some of the artists who are signed under this label include Sjava, Sims and the producer
Ruff.

Emtee’s endorsement deals

Emtee’s net worth has also been built from his endorsement deals with big brands
including Go and Fun energy drink.

Is Emtee the richest rapper in South Africa?

Emtee’s net worth places him among the top ten richest rappers in South Africa and his net
worth is set to even grow further in the coming years.
At the moment, the richest rapper in South Africa is AKA.
Other rappers on the top
five richest
list include Cassper
Nyovest,
Nasty
C
and Da L.E.S.
Written by Editorial Team

The ZAlebs editorial team brings you the latest in South African celebrity news, entertainment, music and lifestyle. We cover the stories Mzansi is talking about with speed, accuracy and a finger firmly on the pulse of local pop culture.

Published on 02.06.2022
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