Read next: Boity Launches Her Own Fragrance – Boity Pink Sapphire
In awe of her latest achievement she took to social media to announce the news and thanked each and everyone of her supporters who purchased her fragrance.
“YOU GUYS DID THAT! WE SOLD OUT OUR FIRST 1000 BOTTLES PRE-SALES!! Thank you so much for supporting us fam,” she thanked.
The rapper’s Pink Sapphire perfume is best described as an ode to powerful, modern, African queens, making her the most fitting in her role as partner and muse.
Boity teamed up with Halo Heritage, the new leading creators of luxurious natural haircare and fine fragrances for the creation of a proudly South African, premium, first-of-its-kind Eau de parfume.
The CEO of Halo Heritage, Inge Peacock, explained why they chose to partner with the Own Your Throne star, she said her energy exhudes ‘pink’.
“Pink Sapphire embodies her bubbly and joyous personality — she’s elegant yet approachable, down-to-earth but sophisticated. Together, we created a signature scent that’s fit for the sensual, feminine, multifaceted woman who is in charge of her destiny.
Gushing over the creation of the fragrance and how they expertly balanced the scents, Boity has managed to tick off another goal in her list after clocking 30.
“When the opportunity came about, I couldn’t say no. With my previous experience co-creating body perfumes, I considered this as the sensible next step that would give consumers broader insight into what I can offer as a businesswoman. After turning 30, I wanted to work on a fragrance geared towards a more mature audience, so in many ways, this collaboration was perfect timing.
“It’s a powerful but elegant fragrance. The top notes that you smell at first are the sugar, the fresh tangerine and wild marigold. After a few moments, you’ll smell the amber, jasmine, and French lavender and finally, the heavier base notes of ambroxan, moss and cedarwood bring that incredible depth – they balance out the sweeter notes perfectly. I just love it!.”
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Picture credit: zalebs.com
